Raising Cane’s Brand Book
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Raising Cane's is an international restaurant that specializes in ONE LOVE quality chicken finger meals. Named after the founder's best friend, who happens to be a yellow lab, and restaurants centered around family, fun and disco balls, Raising Canes needed a brand book fitting of its quirky personality.
With playful typography, witty graphics and lots of love, this brand book captures the brand's quirky, chicken-finger-loving nature. Below are select spreads.
Role — Senior Designer
Design Intern — Dajun Yoo
Copy Writer — Brittany Sarrett
