How do we differentiate a home internet product from the mobile network offering the brand is known for?

Verizon Home Internet Mnemonic
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Verizon is putting more attention than ever on its Home Internet products. In order to create some differentiation for home internet in markets already saturated with network comms, we proposed a new mnemonic. One that takes advantage of a detail all three home internet products have in common — a square top shape — and visually connected it with a the square dot in the “i” in the Verizon logo. 
Role — Design Director
Animation — CHRLX